The beta syndrome - When does startup cross the chasm ?

Have you read Geoffrey Moore's Crossing the chasm ? To move from a technology driven to a customer driven model you have to cross the chasm of an early adopter community to a model where you address the "mass market". In short to move from R&D to a real product in operation.
For the web2.0 is often the time where thing goes wrong for Entrepreneurs and they tend to extend the happy days where they served geek without too much consideration of operational excellence, even if the product is already adopted and often top of mind. Google is a good example, did you notice that Gmail is still in beta ? I call it the beta syndrome of the web2.0, check in your own startup list and you'll notice how much are in beta mode... Why do I care ? Well the blog platform you are reading this post from just cross the chasm ! Congratulation Blogger...