Saturday 10 January 2009

Job description of an online media manager

Did you ever envisaged to work for a celeb? And did you ever work to manage on a daily basis his/her online identity ? Well, if you have been to Harvard, you might have a chance to be the online voice of Birtney Spears. She is currently hiring an online media manager ! If you are not interested it's always interesting to see what are the requirement for such a position - Good luck

Source : Techcrunch

Thursday 8 January 2009

Return on Investment on Social media ?

I'm working on a framework presentation for the business development community of WK... Purpose is to create awareness that social media is part of the marketing mix and can be used to "produce" content, of course simplified to the extend and condensed in one hour ppt, easy no ?

We have asked Caroline from RollingTalks to help us and I wanted to share with you an interview of Katie Pain, the godmother of analytics done by Jason Falls of Social media explorer

Wednesday 7 January 2009

European Business Awards nominees

The European Business Awards is an independent Awards programme designed to recognise and promote excellence, best practice and innovation in the European business community, in line with the broad aims of the European Union and business representative groups across the member states. Check the so called Ruban d'honneur section if you participate to the web2.0 competition!

Monday 5 January 2009

The competition starts...

Many of you are getting impatient to know where I go... Fair enough :-) Let's do a competition through various channels where I left some elements of answers, consider this as a game to enter what Marc Prensky call the digital native generation. I hope to understand the social network typology of my peers and you'll get a chance to follow my web updates.

Let's first recap what I told everybody :
  1. It's not an internal move, I'm really leaving Wolters Kluwer :-(
  2. It's also a European position, same list of airports and cities :-)
  3. I'm joining an online group as head of product development
  4. I'll be located in Brussels, Belgium
Some people knows more than others, there is one person in LTRE that knows the name of the company (hey you ! if you read this post, pls don't participate :-), there is one person that know the segment I'll join, there are some more persons that know what kind of revenue stream that group generates.

Where do I leave tracks :
LinkedIn : http://www.linkedin.com/in/christophederassenfosse
Facebook: http://fr-fr.facebook.com/people/Christophe-De-Rassenfosse/743260815
Delicious : http://delicious.com/cderass
Twitter : http://twitter.com/deras
Flickr : http://www.flickr.com/photos/business-trip/

Just listing them all should ring a bell, web2.0 is not mature! Social networking will be more integrated in the future because it's impossible to maintain so many channels :-)

No competition without a price:-) I'll see what I can do, but price will be from a kiss to a bottle of something.

Enjoy... and you'll know in the near future !